If you hire or pay an assistant at your booth, how does that factor into your finances?
Count helper pay as labor, budget it per event, and track whether it increases profit.
Paying a helper is a business expense. Include it in each event budget alongside booth fees, travel, and materials so your pricing and sales goals still leave room for profit.
Track and report
When compensating helpers or assistants, business owners generally evaluate whether the person is an “independent contractor” or an “employee” based on IRS and local labor guidelines. Because worker misclassification can result in significant penalties, many vendors consult with a payroll professional to determine the correct filing requirements (such as Form 1099 vs. W-2) for their specific situation.
Measure the payoff
Compare sales at events with and without help. If an assistant costs $100, ensure projected sales cover that plus your other costs. Adjust prices or sales targets as needed so extra hands actually improve your net.
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