How do you handle cash flow during the off-season (when there are few markets)?
Use peak-season earnings, expense cuts, and alternative income to ride out slower months.
Off-seasons are normal but require preparation. Use strong months to fund the slow ones by setting aside extra profit specifically for off-season expenses.
Plan ahead
Review prior years to estimate what you’ll spend when markets slow. Treat that savings target as essential, not optional.
Cut and defer
Delay upgrades, limit new inventory, and focus on essentials. Some vendors negotiate temporary reductions in storage or workspace costs during slow periods.
Add income streams
Look for holiday or winter markets, online sales, wholesale orders, or short-term side work to offset fixed expenses and preserve savings.
If needed, keep a small line of credit as a last-resort bridge for essentials, and plan to repay it quickly when sales return.
Planning ahead turns the off-season into a quieter operational period instead of a financial emergency.
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